Audible UK Partners with Outernet for Immersive Harry Potter Experience
This week we were proud to partner with Audible on an immersive Harry Potter experience, which ran from 1-3 December to celebrate the launch of Harry Potter: The Full-Cast Audio Editions.
Together with Pottermore Publishing, Audible created a rich, multi-sensory celebration of the new series - featuring bespoke music and audio clips taken directly from the audiobooks, cinematic large-scale visuals and dedicated listening areas where visitors could escape into the Wizarding World.
The Now Building at Outernet London was transformed with floor-to-ceiling digital environments, interactive soundscapes and bespoke physical builds, including a sofa lounge, private listening pods and suspended headphones designed to fully immerse visitors in the story. It was a dynamic showcase of how audio storytelling can come to life in new and unexpected ways.
A special shoutout to String and Tins and Wavemaker UK for helping bring this collaboration to life, and a huge thank you to everyone who visited and made this magical activation such a success in the heart of the West End.