Brooks Running launches pre–London Marathon domination campaign at Outernet

Brooks Running took over the entire Outernet district in the two days leading up to the London Marathon, inviting guests to discover what it means to be transformed by challenge and to shine under pressure.

The space came alive with a retail experience where visitors could browse the latest gear and even test the shoes out on treadmills, alongside high-energy workout sessions led by Joe Wicks.

The programme also featured a special private podcast event for 300 guests with Cynthia Erivo, while a DJ kept the atmosphere buzzing each evening. To top it all off, selected guests were treated to a hair and nail bar, adding an extra touch of indulgence to the experience.

If you’d like to explore how Outernet London can help deliver experiential marketing for your brand, please visit Experiential & Events - Outernet B2B or email [email protected] for more information.