Dawsons, a renowned name in the music retail industry since 1898, proudly announces the highly-anticipated opening of online store, dawsons.co.uk, and unveils a brand new brick and mortar store on London’s iconic Denmark Street, part of the Outernet London district.

Dawsons shopfront on Denmark Street London

This location marks the first ever Dawsons store in London in its 100+ year history. It is especially meaningful given the roots of NME, another Caldecott Music Group owned brand, which was founded on Denmark Street. The relationship between Dawsons and NME is already delivering value to music fans, with Dawsons having played host to exclusive online drops of NME’s relaunched print magazine - with the first three editions selling out in minutes. 

Dawsons click & collect counter

Denmark Street has always been an epicentre of music and creativity and Dawsons is proud to be part of a new music renaissance on London’s Tin Pan Alley along with the recent opening of the Outernet entertainment district - which includes the largest venue to be built in central London since the 1940s and several smaller venues.

Dawsons will offer a thoughtfully curated selection of much-loved musical instruments, gear and lifestyle products tailored to musicians and music-lovers of all levels with major brands such as Fender, Martin, PRS, Marshall, Orange, Korg, MONO, Gadhouse and more available at launch with more to come.

On dawsons.co.uk customers have the opportunity to engage with Dawsons through a convenient Click & Collect service, allowing them to order online and collect their purchases from 23 Denmark Street.

Outernet London Get Outernet updates